O'Neill Sculpture Quarterpipe Session in Davos.

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Check out what went into O’Neill’s sick ad concept – shape a bust of Jack O’Neill out of snow with a quarter built in the back, get the team there to rip it and have Lozza shoot it. With the riding of Gian Simmen, Eirik Haugo, JJ Roux and Steve Krijbolder, and the sculpting skills of some crazy dudes with chainsaws.