10/03/2011 | by Uli Köhler
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Don’t ask how, don’t ask why, but Shaun White has somehow gotten himself into the Black Keys video for Howlin’ For You. Check it out to see what you make of his acting skills, and for some good old fashioned T&A.
So, okay, it’s like a trailer for an album or something, and done in their best hammy Robert Rodriquez exploitation flick styling. We get it. What we don’t get, however, is what multiple X Game winner, double Olympic champion and newly established ‘brand’ Shaun White is doing in there getting banged and hanged by the pneumatic anti-heroine.
From his peculiar non-riding appearance at his self-titled Air&Style Beijing and extensive mainstram media blitz, it looked like Shaun was keen to take a step back from snowboarding to concentrate on becoming a ‘personality’ of sorts, but then he dropped into the X Games pipe, smashed the Granny out of it and reminded us that when it comes to riding the U-Jump there are still few who come close to Mr Tomato Head.
Now this. We honestly don’t know what to make of it. Bizzarre-o.