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For passionate snowboard enthusiasts of all ages, Ride represents an uncompromised, fun-at-all-costs approach to life. Founded in Redmond, Washington, USA in late 1992, Ride hit the market with a vision - to create a snowboard company for the people, built upon technical innovation, superior quality and living the dream. Today, Ride continues to stay true to its original goals. For Ride, it’s not about being the biggest; it’s about being the best at what we do.
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