Arguably the best movie that hit our computer screen this fall was the Helgasons’ 2012 effort Pepping. Why? Even though anticipation was high and they had some problems delivering their masterpiece on time they delivered a unique mix of off-piste antics and insane snowboard stunts by Eiki Helgason, Halldor Helgason, Gulli Gudmundsson, Ethan Morgan, Eero Ettala and many more. And best of all: The Open part was a collection of their fans’ footage.

Eiki, Halldor and their homie Gulli Gudmundsson do what they describe as ‘fucking shit up’ at their Icelandic home town of Akureyri. Looks way funner than triple corks. However, should you want more drama from these three amigos may we direct you to their movie, Pepping!, where you can watch them risking life and limb as every true pro snowboarder should.

What has been soberly called “Eiki Helgason’s full part from the 2011/2012 season” on Helgasons.com we call a fucking hammerfest by the old half of the Icelandic snowboard geniuses. This is a mix of tricks from the Helgason’s free full movie Pepping and a lot of new/unseen/whatever footage.  Ski poles, kickflips, crazy antics, and a raw love for the shred: This edit has it all. Watch it now and get your daily dose of stoke.

If you want to know a little more about Eiki, Pepping, and Coach Thunder, try reading through our interview with El Eiki.

Halldor Helgason, Ethan Morgan, Sage Kotsenburg and Ulrik Badertscher cruise around Snowboarder Mag’s SuperPark 16. This is some next level scheisse.

“This edits is best enjoyed with a cold drink…”

Why they haven’t posted this earlier, like 6 months ago, when it was actually fall and the Hintertux park kicked ass, we don’t know. However, this Halldor Helgason edit is good enough to be posted completely out of context. Cameos by Chas Guldemond, Staale Sandbech, Ethan Morgan, Seppe Smits, Tor Lundström, and maybe more.

The brothers recognized that a normal shoelace belt never tightened properly and proved to be impractical. They soon discovered that the solution was a buckle that allows the belt to stay put and release quick for comfort and functionality. Mixed with kick-ass colorways and individual pro-model designs 7/9/13 creates a new definition of belt loop style.

“We wanted to start a new brand where we could get creative and just have fun. Belts are normally standard and very boring so we thought it was perfect for us! We only wear shoelace belts but wanted to find a way to make them work better and design some sick graphics” says Eiki.

The superstitious name comes from the Icelandic expression that means ‘knock on wood’ or ‘touch wood’ and is used by the Helgasons when droppin’ in or whenever they need a bit of 7/9/13 on their side.

The brothers have pulled together the most creative snowboarders in the world to form the 7/9/13 team. “I’m very proud to have all our favorite riders on board, this is my dream team! These expert test pilots will wear, design and help develop the products” says Halldor.

Team:

Halldor Helgason

Eiki Helgason

Eero Ettala

Johnnie Paxson

E-Man Anderson

Ryan Paul

Scott Stevens

Chris Grenier

Nick Dirks

Jake Kuzyk

Gulli Gudmundsson

Jake Olson-Elm

Aaron Biittner

Leo Crawford

Ulrik Badertscher

Risto Ruokla

7/9/13 will be available in selected snow and action sports stores around the globe and on www.sevennine13.com

NOW WIN EIKI’S BOARD

We want to see some more random photos!
Just hit us wiht your best shiiit and upload it
on http://www.facebook.com/lobste​rsnowboards

The Top 5 ✓ best liked photos will go in the beanie togehter with EIKI’s Top 5 favroites!!
The winner will be randomly picked by EIKI form those 10 Names on Wednesday, 27th of July
and will be announced the monring after!

http://www.facebook.com/lobstersnowboards

http://vimeo.com/lobstersnowboards

http://www.lobstersnowboards.com

They slay rails, destroy kickers, produce mind-blowing video parts, win all the snowboarding popularity awards going, run their own media house at Helgasons.com and still have the time to give birth to their own snowboard brand.

Yep – Iceland’s finest, the Helgasons, announce the launch of Lobster Snowboards.

“Eiki and me wanted to get on the same board program since day one. We really have fun and push each other when we ride together so this was a logical step for us,” says Halldor.

“I’m super stoked on teaming up with my brother and being part of something new that we own and form as we like. Lobster allows Halldor and me the freedom to create the snowboarding brand we believe in and are stoked on. You can expect randomness, creativity and fun… or at least what me and Halldor think is fun,” explains Eiki.

Lobster is the second brand in the world to feature patented Triple Base Technology, applied in generous proportions to a range including the Jibboard, the Parkboard and the Girlboard. There’ll be poppy coloured logo boards as well as limited edition Eiki Jib Board graphics and Halldor Park Board graphics to be released in Fall 2011.

Halldor continues: “I’ve been riding Triple Based boards recently and I’m stoked with them. The opportunity to apply that technology to our own range is mind-blowing. I can’t wait to ride my Lobster Parkboard at the X Games in Aspen this weekend.”

Check out: http://vimeo.com/19199438

Lobster will be available in selected shops around the world and on www.lobstersnowboarding.com Fall 2011.

About Eiki
For most people in the snowboarding industry, Eiki came out of nowhere when he appeared on the cover of Snowboarder Magazine photo issue 2008. The same year, his first international video part with a mixture of progressive backcountry riding and a new standard in rail riding, won him the Snowboarder Mag Rookie Of the Year award. After being nominated for the 2nd year in a row to the TWS Readers Poll, he took the title in 2010 with his brother Halldor voted 2nd.

About Halldor
Halldor has two outstanding video parts this year which has him again nominated to the TWS Readers Poll awards. He also was awarded Rookie Of The Year 2010 in every magazine in US, Japan and Europe
The crowning of his last season came at the X Games in Aspen where he qualified 1st in slopestyle and won the Big Air with a perfect score (100 out of 100).

About Helgasons.com
Halldor and Eiki have a huge fanbase who follow them on a daily basis at helgasons.com. They have two personal filmers following them around the world making quirky edits with their own personal touch. The website has over 4,000 visits a day and their Vimeo updates have reached over 2 million views since December 2009.

Helgasons filmer debuts bizarre-0 first snowboard flick.

If you don’t know the brothers Halldor and Eiki Helgason‘s website of awesome randomness, Helgasons.com, you might not be aware of a certain Johannes Brenning. Johannes is the guys’ filmer, and effectively the all-important third wheel of their fancy dan tricycle. He’s now released his first full movie, in three parts like Star Wars, in an effort to blag his way back to the Camp of Champions next year.

We watched it and it’s, well, random. There’s some funny shit in there, and also some downright oddness. There’s even some snowboarding that we found ourselves fastforwarding to get to the next installment of the Dear Johns or the tranny singer.

To blatantly copy/paste from the Helgasons.com… Here are some quotes from other filmmakers (and a suit) who have seen the movie. The feelings are mixed.

Pierre Wikberg – DC MTN LAB, Lame, AfterBang and more.
“It’s like an Alaska movie, but not really, pretty much though.”
and
“Fs 7 taipan in the pipe was sweet, haven’t seen one of those since Johannes mom was out raging on the town.”
and
“Devun and Iikka have one of the best bromance clips to date, but the music wasn’t cheesy enough.”
and
“Other than that it was like some b-footage a team manager shot 8 or so years ago, edited by some LA dude, only lamer.”

Viktor Skogqvist – Pirate Movie Productions
“Give me back my 17 minutes!”

Eddie Grams – Varietypack, Videograss
“I’ve never laughed this much from snowboard movie.. pure entertainment.”

Hayden Edward Rensch – Videograss
“Its been a while since I’ve seen a film with this much Genius.”
and
“I had really high expectations for this film… It didn’t meet any of them.”

Per-Hampus Stålhandske – Mr Ponytale & Spatziba.com
“I hope Robert found eternal happiness”

Kristoffer Hansson – .INC Action Sports Management
“First time I met Lord Johannes Brenning I could smell a million bucks from a distance. After seeing the Cha Dang intro I smell a million bucks lawsuit coming our way.”

Peturd Foshaug – Factor Films
“The only thing that could make this lamer is if Shaun White was in it.”

So if you like snowboarding at the Camp of Champions, snowboarders acting, war, and general weirdness of your snowboard movies then watch at your leisure.

PART 1

MPORA Action Sports >>

PART 2

More Snowboarding Videos >>

PART 3

More Snowboarding Videos >>