“So many good photos that it hurts,” was our Photo Ed’s response after watching Scott’s slideshow. He’s right – this collection of images he submitted to the WSSF Pro Photographer Showdown is nothing short of incredible. Give yourself 10 quiet minutes and absorb his eye-popping work, and make sure to go behind the scenes with Scott when you’re done here to get a fuller insight on how this submission was realized.

Canadian shooter Scott Serfas has been producing epic photos of snow, skate and surf for 20 years. Last winter he bagged a slot in the prestigious Pro Photographer Showdown at the World Ski and Snowboard Festival in Whistler, and this is his story.

He’s also responsible for one of our personal favorite shred shots of recent years, which is in this. What is it? This AK shot of John Jackson dropping in to insanity. The riding, the spot, the composition, the light, the LIGHT! Epic.

John Jackson. Photo: Scott Serfas.

If you've seen any of the old Wildcats movies you'll know Scott knows how to party as well as shoot some of the best images in the game.

Endeavor Snowboards founder and eminent action sports photographer Scott Serfas has unveiled a new website chronicling his photographic exploits and the stories behind his images.

“This new website allows me to share my experiences as they happen,” says Scott. “Action sports is a lifestyle and when I am shooting snow, skate, surf or just amazing, raw landscapes and the characters that inhabit them, I find people are often more interested in the story behind the scenes than they are in the outcome.”

Not to say the photographic outcomes aren’t worthy of attention too. Serfas’s new website displays a staggering array of images including limited edition prints available for purchase online. A blog will detail some aspects of his day-to-day shoots and will provide a glimpse into what could be showing up in magazines next season.

“I am recognized for my ability to translate the athlete’s point of view and their experience,” says Serfas. “I insist on capturing scenes that illustrate the scale and magnitude of the landscape so everyone sees a realistic interpretation of what the athlete is actually doing. On top of that, I strive for a unique perspective which sometimes means I am shooting in the equipment basket attached to the outside of a helicopter or I am scaling some peak at 5am to get the sunrise.”

With over 50 magazine covers to his name, Serfas is probably best known for his work in snowboarding and for his thirteen-year tenure as a senior photographer for the magazine TransWorld SNOWboarding. Serfas’s impact on Endeavor Snowboards and Airhole Facemasks is evident in each of the brand’s imagery and creative direction. His portfolio also features skate and surf photography; travel, landscapes and portraits; as well as commercial shoots for clients including Ransom by Adidas.

Check out www.scottserfas.com online or on the go with mobile viewing platforms for the iPhone and iPad. Serfas can also be stalked via Twitter @scott_serfas and “liked” at www.facebook.com/scottserfasphotography .