Hola, this is buOLOco. We don’t even know what to called these; chapters, chronicles, web episodes, video diaries, whatever you want to call them thats fine with us heaven or hell. From first thought to final export this video was put together in less than a week. No politics, no second thoughts, no ga$oline involved. Tara Dakides, Andrew Hardingham, Kevin Jones, Blake Paul, Alex Yoder, Aaron Robinson, Jesse Birt, Rob Kingwill and Chris Cressy are the ones who have made this possible. Thanks for the support to the thousands and thousands who continue to visit buOLOco. Thanks for keeping the metal alive!

“Women in Snowboarding – the History ” is the fifth video segment from a collection cut out of the 2009/2010 Swatch TTR TV Show series and is the first part of the Women’s Mid Season TV Show, dedicated entirely to the women of this sport and the development from the early days.

The first part of the “Women in Snowboarding – the History” show delves into the complexities of being a female snowboard athlete and the development of this side of the sport. Pioneers of the sport such as Tara Dakides, Janna Meyen and Stine Brun-Kjeldaas talk about the early days of snowboarding and how the women pushed their way through, into the spotlight and began creating their own identities. They witnessed how prize money slowly began to turn commonplace from being virtually inexistent, and the major shift away from women wearing men’s clothing with the emergence of female snowboard clothing brands. Before that, “The girls where not allowed to be seen as girls at all,” says Stine. The show also touches on issues such as Tara Dakides appearing on the cover of the FHM men’s magazine and Daily Talk Shows, as crucial steps for the development of the female snowboard athlete identity in mainstream media and the increase of sponsorship/endorsement money.

Lisa Wiik, Chanelle Sladics, Kjersti Oestgaard-Buaas and Cheryl Maas all concur on the importance of these pioneers of the sport to the current situation on the TTR Tour. Janna Mayen explains that today “TTR World Tour is spearheading women’s snowboarding, really laying down a foundation and putting us on a podium where we can show what we have, by giving us equal prize money, I mean, it definitely keeps the girls motivated.” Chanelle and Kjersti talk about their snowboarding idols and explain that now, “We have such blessed lives, it’s so cool to connect with those girls, because they are the reasons why we are getting paid and they’re the ones saying: Hey we can do this too.” Also sharing their views on the importance of the TTR Tour.

The midway point of our Riders of the 00s week sees clips of Shaun White, Jeremy Jones and Tara Dakides unearthed.

Shaun White

TB9 Part

Ok, so technically this was from the 90s – 1999 to be exact – but it’s close enough for us. Plus it’s the ginger one’s first full movie part where he announced himself to the world and had the whole of snowboarding going ‘who the FUCK is that kid?!’

The White Album NZ Session

There’s only a handful of riders who’ve had their own films and, unsurprisingly, Shaun’s one of ‘em. Though clearly no Subjekt Haakonsen, it gave insight into the mop of red hair and showed him having it all over the shop. This is the private NZ session – a taste of things to come…

Second Olympic Gold

This boy’s won a couple of contests in his time, but this is the one that counts most to him. With the gold already in the bag he could’ve just slashed his way down but he chose to put on a show instead. Interesting to hear the pre-drop chat with coach Bud Keene.

Winter Olympics 2010: Shaun White Gold! >>

Jeremy Jones

White Balance Part

Though he’s made a career out of riding lines regular dudes wouldn’t even look at, the needle he’s heli dropped onto in this Standard part is insane even by Jeremy’s standards.

Ready Part

After a couple of years off the Absinthe roster, Jones returned to roost with this hairball part. It’s also memorable for the killer Bowie song.

MPORA Action Sports >>

Deeper Teaser

For the last two years, Deeper has been Jeremy’s life. His idea was to pull together some of the world’s best big mountain riders and ride gnarly lines accessing them by foot only. Here’s a rather dramatic teaser.

More Snowboarding Videos >>

Tara Dakides

Video Parts Montage

Tara’s video parts from the late 90s and early 2000s still stand up to scrutiny today. How many girls you seen doing backside rodeo recently?

Against the Grain Teaser

Tara’s ride has been far from easy, but as one guys says she’s “the girl that really put women’s snowboarding on the map.” Looks like a documentary well-worth sniffing out.